Hiring a LinkedIn AI agency? Compare it with an AI team you run yourself.
An agency writes and posts for you, often with AI behind the scenes. FeedSquad gives you the AI team directly: Chief plans your week, and its agents draft from your own material and publish only what you approve. Here is how to tell which one your situation needs.
What a good agency does well
Agencies and ghostwriters earn their fee in a few specific places.
A person who interviews you
A good writer talks to you, draws out your stories and opinions, and turns them into posts. Some founders need that conversation to get their thinking out.
Someone else owns the calendar
An agency is accountable for the schedule. If you know you will not open a tool every week, that accountability is worth paying for.
Work beyond the post
Some agencies also manage comments, messages and profile updates. FeedSquad does not comment, reply or send messages for you on LinkedIn.
When an agency is the better choice
If you want a person to interview you, own the schedule and handle replies, hire a good agency or ghostwriter. The rest of this page is for founders who would rather keep their own voice and control at software cost, and can spend a few minutes approving each post.
Why founders compare the two
Look at who plans the week, who holds the pen, where your voice comes from and who controls the account.
Who plans the week
With an agency, a strategist plans the calendar with you.
With Chief, the weekly plan arrives as a briefing with its reasons. You can drop or swap a planned post or tell Chief what to change, and the briefing can come to Telegram.
Who holds the pen
With an agency, someone else writes in your name, and you see the posts if the agency builds in a review step.
With FeedSquad, agents draft from your own material: notes, links, documents or a GitHub repository. Every post stays a draft until you approve it.
Where your voice comes from
An agency learns your voice from calls and editing rounds. If your writer changes, that learning starts again.
In FeedSquad, writing samples give Ghost a learned voice profile, and Stash keeps your positioning, audience and voice in one memory that every agent reads.
Who controls the account
Some agencies ask for access to your LinkedIn account so they can post for you.
FeedSquad publishes through LinkedIn’s official sign-in and API, with no shared password, and only the posts you approve. You can review drafts before you connect LinkedIn at all.
What the AI team covers
Chief leads the team, and each job has an agent that owns it. You give direction and approve the work.
Chief plans your week
Chief, the AI head of marketing, turns your goals and business context into a weekly plan with its reasons and drafts the posts that carry it out. Each new plan reads what you approved, edited and rejected, and how published posts did.
Ghost drafts your LinkedIn posts
Connected campaigns from your material, each post with its own role, angle and proposed date, checked for posts that open the same way.
Parley interviews you
A browser interview that turns what you say into moments you can correct and keep, so drafts start from your own words.
Pixel makes the visuals
Template Pixel comes with Ghost: branded visuals from your brand kit.
Handler publishes what you approve
Approved posts go to your LinkedIn profile or a company page you admin through the official API, at their scheduled time.
X, Threads and your AI assistant
The FeedSquad Bundle adds Pulse for X and Stitch for Threads, and you can run the team from Claude or ChatGPT.
Which one fits you
Hire an agency if you want someone else to own it.
If you will not spend time approving posts, want a person to interview you, or need comments and messages handled, an agency fits better.
Run the AI team if you want your voice and control at software cost.
If you can spend a few minutes reviewing drafts, Chief plans the week, its team drafts from your material and Handler publishes only what you approve. Ghost’s first campaign is free.
Or combine them.
An agency or ghostwriter can run interviews and strategy, and FeedSquad can turn that material into a steady run of posts you approve.
Questions founders ask
Ghost · LinkedIn Writing Agent
See what your AI team drafts.
A free first campaign of 5 drafts. No card.
Start with one real job. FeedSquad shows you the finished work before anything publishes, and you keep the final say.
Start with Ghost