You have an AI-content promise to evaluate. Look at the work behind it.
I'm working on memory and how agents interact with models, not just describing what I want AI to do.
Developer agents have increased the amount of work getting done, but they've also introduced usage-limit constraints. Getting more done doesn't mean those limits disappear.
That's the implementation detail I'd want to examine as a founder: what’s being worked on, and what still constrains the work.
I can speak to the memory work and agent-model interactions firsthand. That’s evidence of hands-on building, not proof of customer results.
Published text shown in FeedSquad’s current post view.
Your expertise is the starting point.
01
Start with your material
Bring your ideas, documents or campaign sources.
02
Keep your point of view
Use writing samples to guide voice and review every draft.
03
Build a connected campaign
Plan a sequence of posts with different angles and proposed dates.
Ghost and other LinkedIn tools.
Ghost drafts LinkedIn posts from your own material and voice, plans connected campaigns and waits for your approval, with Handler publishing and template Pixel for visuals. The tools beside it are ahead in other places: one schedules to many more networks, and the LinkedIn tools add analytics, engagement features and company pages.
Swipe the table to see every column →
Ghost and 4 LinkedIn tools, compared on 22 October 2026.
Drafts in your voice from your own materialYour sources, writing samples and context, read before each draft.
YesStarts from your sources: pasted text, a link, a document or GitHub. Writing samples can give it a learned voice profile, and with the Bundle, Stash adds shared business context.
PartlyIts AI Assistant drafts, rewrites and changes tone from your prompt. A saved brand voice is not documented.
YesLearns your style from your past LinkedIn posts and a profile of tone, topics and audience. AI writing starts on the Growth plan.
YesBuilds a voice profile from your posts or writing samples, and drafts from AI interviews, voice notes, videos, PDFs and articles.
YesLearns your voice from your LinkedIn posts and profile, plus a knowledge base of documents, links and voice notes.
Plans a connected campaignSeveral posts, each with its own angle and a proposed date.
YesPlans a sequence of posts, each with a role, an angle and a proposed date, and checks the set for repeated openings.
PartlyYou group posts into campaigns with tags, a calendar and queue slots. AI planning of a campaign is not documented.
PartlyA queue, a calendar and a weekly idea list, plus variations from one idea. A connected multi-post plan is not documented.
PartlyA calendar, a recurring queue and variations from one source. A connected multi-post plan is not documented.
PartlyPlans two or three posts each Sunday from your material and keeps an idea bank. Campaigns around one goal are not documented.
Waits for your approval before publishing
YesEvery post stays a draft until you approve it. A proposed date alone never publishes anything.
YesYou schedule each post yourself. Approval steps for teammates are on the Team plan.
YesPosts go out once you queue them. Optional automations, such as auto-reply and auto-DM, act on their own once you turn them on.
YesYou publish or schedule each post. The Teams plan adds review stages, and clients you invite can approve in the app, or review from a shared link.
YesYou edit each draft and pick its slot. Publishing through its MCP server asks you first.
Publishes to LinkedInAnd where else it can post.
YesHandler, included with Ghost, publishes approved posts to your LinkedIn personal profile.
YesLinkedIn profiles and pages, plus 11 other networks, including Instagram, TikTok and YouTube Shorts.
YesLinkedIn profiles and company pages, through its Chrome extension and your signed-in LinkedIn session.
YesLinkedIn profiles and company pages, with an automatic first comment. LinkedIn only.
YesLinkedIn profiles, and company pages on its Pro plan, with scheduled first comments. LinkedIn only.
Writes for X and Threads too
PartlyGhost writes for LinkedIn. The FeedSquad Bundle adds Pulse for X and Stitch for Threads, and Handler publishes there.
YesYou edit a version per network, and the AI Assistant can rework a post for each platform.
PartlyCross-posts to X with a separate Tweet Hunter subscription; you rewrite for X yourself. Threads is not documented.
Not documentedIts own pages describe a LinkedIn-only product.
—NoIts own comparison page says it does not post to X. Threads is not documented.
Visuals for your posts
YesTemplate Pixel is included: branded visuals from your brand kit. AI-generated images are the separate Pixel Pro add-on.
PartlyCanva in the composer and basic image editing. AI image generation is not documented in the web app.
YesA carousel maker and AI images from your post text.
YesA carousel maker with text-to-carousel, AI infographics from your post text and a design studio.
YesAI carousels, AI images, quote cards and a carousel designer, with monthly limits by plan.
Analytics and learning from results
—NoNot part of Ghost. How a post performed does not change later drafts.
PartlyAnalytics and AI prompts based on what worked. Drafts changing on their own from results is not documented.
PartlyProfile analytics and an AI rewrite of your top posts from the analytics tab. Results steering drafts on their own is not documented.
PartlyAnalytics with a weekly report on what to repeat and change. Results feeding into drafts on their own is not documented.
YesAnalytics with a Monday recap. Its site says your edits and post results feed back into voice training.
Engagement tools on LinkedInReplies, comments and contacts.
—NoGhost writes your posts. Replies and comments are not part of it.
YesA Community inbox for replying to comments, LinkedIn included.
YesEngagement feeds, AI replies and contact lists. Its Pro plan adds a lead database and outreach messages.
YesA workspace for commenting, with lists, a focused feed and AI comment drafts.
YesAI comment suggestions for other people’s posts, and a library of popular posts to learn from.
Setup
Hosted. Sign up and bring your material. Connect LinkedIn when you want Handler to publish.
Sign up and connect your channels. A free plan covers up to 3 channels; paid plans have a 14-day trial.
Install its Chrome extension, confirm your LinkedIn profile, then start a 7-day trial.
Connect LinkedIn and add writing samples. A 7-day free trial, after which the account pauses until you choose a plan.
Paste your profile link, connect LinkedIn and answer a 10-minute interview. A 7-day trial with a card.
PriceAs published, as of 22 October 2026.
€39/mo or €390/year. Includes Handler and template Pixel.
Free for up to 3 channels. Essentials $5 and Team $10 per channel a month, billed yearly. The AI Assistant is on every plan.
Starter $39/mo without AI writing, Growth $69/mo, Pro $199/mo, billed monthly. About 25% less billed yearly.
Pro $39/mo ($31/mo billed yearly), Teams $199/mo for 5 accounts, Enterprise on request.
Growth $39/mo ($31/mo billed yearly), Pro $59/mo ($48/mo billed yearly), Agency on request.
Compared on 22 October 2026 from each product’s public pages. These products change often, so check their pages before you decide.
✓ documented on the product’s own pages. Partly: covers part of the row. — not offered, by the product’s own account. Not documented: not found on its public pages.
Explain what you are building and the thinking behind it.
Consultants & specialists
Make your expertise easier to understand.
Sales professionals
Share useful perspectives for the people you want to work with.
Leaders & career builders
Show how you think about the work.
Getting started
What you give Ghost. What you review.
01
Start with a real point
Give Ghost a lesson, product decision or recurring question. Add the supporting facts, relevant business context and voice settings.
02
Make the draft your own
Check the claims first, then the wording, opening and emphasis. When a suitable learned voice profile is available, Ghost can use it alongside your settings.
03
Review the words and the date
Campaign posts begin as drafts. Approving a future-dated post makes it eligible to publish at that time. In the standard campaign flow, use Schedule if the proposed time has passed.
Drafts until you approve them.
A proposed date is a suggestion, not an approval. Posts stay drafts until you approve them, and a date alone never publishes anything.
The offer
€39/mo
€39/month or €390/year. Includes Handler and template Pixel.
Start with Ghost. Add the squad when you need it.
Choose Ghost when your immediate job is turning your expertise into LinkedIn posts you can review, edit and approve.
Included with Ghost
LinkedIn drafts and connected campaigns from Ghost
Handler for the calendar, scheduling and publishing
Handler publishes approved posts at their scheduled time through official platform APIs. Creating or saving a draft does not approve it for publication.
LinkedIn, X and Threads. The available post formats depend on the destination, the connected account and your plan.
Handler Free includes 10 published posts a month on LinkedIn and Threads. X publishing requires paid Handler. A paid channel agent includes Handler.
Founders and lean teams who want help preparing marketing work and will review drafts. If you already write your own posts, Handler can serve as the calendar and publishing layer without a writing agent.
Start with an idea you can explain and the facts needed to write it accurately. Add business context, voice settings and any important qualifications. A real situation gives you a stronger basis for reviewing the result.
Founders often start with Ghost, but it is not only for founders. Consultants, specialists, sales professionals and people building a career use the same approach: start from what you know, review each draft and approve what represents you.
Ghost uses voice settings and business context. When suitable voice examples are available, it can also use a learned voice profile. You decide whether the result sounds right and can edit it before approval.
Each post in a campaign is planned with a role in the sequence, and angles, openings, structure and length vary. Checks look for phrases lifted from your writing samples and for posts that open the same way, then rewrite or hold drafts that repeat. These are bounded checks, not an originality guarantee, so your review still matters.
New campaign posts stay drafts until you approve them, even if they have proposed dates. Approval makes a future-dated post eligible to publish at that time. In the standard campaign flow, choose a new time with Schedule if the proposed time has passed.
Check the facts before approving. Ghost has editorial checks, and some writing paths can check claims against evidence attached to a brief. That does not mean every draft has been independently verified.
Ghost supports the writing part of making your expertise visible. You choose the topics and cadence and handle the conversations that follow. It does not find prospects, run outreach or promise a business or career result.
The Ghost subscription includes Handler and template Pixel. The FeedSquad Bundle includes Ghost, Pulse, Stitch, Pixel, Handler and Stash. Choose Ghost for LinkedIn writing; consider the Bundle when you also need X, Threads and shared business context.
