The Raise Announcement Playbook
Turn your funding news into hires, customers, and momentum
The round is closed and the press hits Tuesday. You get one day when everyone is paying attention — don't spend it on a single "thrilled to announce" post. Two weeks that sequence the aftermath — announcement, credibility, hiring, customer conversion — so the spike becomes applicants, demo requests, and believers, not a trophy.
Land the round in your own voice and reframe it as fuel, not a trophy — then spend the one window everyone's paying attention converting the spike into hires, customers, and believers before it fades. The reflex is one "thrilled to announce" post and done; this playbook sequences the aftermath so the attention buys momentum, not just runway.
The attention spike fades in 48 hours
The reflex is one announcement post and done. The playbook front-loads the news in your own voice, then spends the rest of the window converting attention while it still exists — before the feed moves on to someone else's round.
Fuel, not a trophy
The credibility posts reframe the raise: the metric you're prouder of than the amount, the traction that convinced the lead to write the check, and the 1–3 things the capital funds that customers will actually feel this quarter.
A raise is your best hiring channel — for two weeks
The hiring posts describe the ideal person and the hard problem they'll own — vividly enough that the right candidate recognizes themselves. That out-converts a careers-page link every time, but only while your name is in the news.
2 weeks, one structure, zero blank pages
The Announcement + The Why
Land the funding news in the founder's own voice and immediately reframe it as fuel, not a finish line.
Convert the Attention
Spend the spike before it fades: turn eyeballs into applicants, demo requests, and believers.
See every post's role
All 20 posts — with purpose, writing instruction, hook, format, and energy. This is exactly what the agents follow when writing your content.
Every post has a job. That's the difference.
Regular AI campaigns plan topics and hope they work. The Raise Announcement uses a proven playbook where every post has a pre-defined role — like “Week 2, Post 3: Curiosity Hook.” The structure is battle-tested; the AI fills it with your content, your voice, your business.
Posts are generated as editable drafts. Edit, reschedule, or approve them before they go live.
- 20 posts written specifically for your business
- 8 LinkedIn posts (Ghost agent, long-form thought leadership)
- 12 X posts (Pulse agent, sharp takes and hooks)
- Every post pre-assigned a role in the 2-week structure
- Delivered as drafts in your calendar — edit before publishing
- Brand colors, logo, and voice applied to visual posts
- No subscription required, no recurring fees
€39. One time. 20 posts.
One-time purchase. No subscription required.
Questions about The Raise Announcement
Ready to run this playbook?
2 weeks from now, you will have 20 posts published and an audience that actually cares.
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